Last week we had an inspiring session with Jeni Raw from New Wolsey Theatre looking at the role of mass media in spreading the word about our projects and activities, writing a press release, working with social media, developing relationships with press.
We also had an introductory session from Claudia West, our Relationship Manager, Arts Council England, who gave us an insight into the work of Arts Council in advocating for arts and culture. Claudia has shared with us some useful links to the publications and videos that can help each one of us to make our case stronger, whenever talking about the value of arts and culture for everyone.
Jeni and Claudia kindly shared the useful links and presentations from the day with everyone, Please feel free to download and explore!
Useful Links:
Why Culture Matters: 60 Second Film
Presentations by Jeni Raw: